FLIPBOOK

Full 3D | Motion

Uric acid was discovered in 1773 by Carl Wilhelm Scheele and Torbern Bergman, but here at LSD, we only found out its structure and formation when we started working on this project… a few hundred years later, that is!

We found that its composition makes it remarkably similar to crystals. We discovered the areas in the body where it can concentrate the most. And we also learned that its excessive increase can lead to various health conditions.

The project

For the first time, our work resulted in a flipbook for physicians, and that immediately sparked our interest. However, the process and steps followed were not different from those usually used in producing a 3D video: 

1st phase: exploration to investigate the various ‘crystal’ forms that uric acid takes. 

2nd phase: 3D creation of the skeletal system and uric acid. 

3rd phase: animation

To make the bone visuals pop in the flipbook, we went with a shiny texture to give it a cooler vibe and match the uric acid crystals, giving it a more upscale, fancy look.

 

The 10-second animation began with a wide shot of the human body, then zoomed in on various areas more prone to uric acid formation.

The outcome is a smooth animation, with a luxurious touch, stepping away from the medical vibe. 

Technical data

3D models of the diamonds and rose: ZBrush

Textures and lighting: Cinema 4D

Final images rendering: Redshift.